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  • Limited Edition
    Introducing our mesmerizing limited-edition Elemental Blue 10X Iron, where style meets serenity, and every moment becomes a chill retreat. Elevate your styling ritual with the perfect balance of technology, nature, and...
  • Best Seller
    This revolutionary styling iron is equipped with sonic vibrating plates infused with Volcanic MX that style hair in less than 10 minutes.
  • Best Seller
    The extended length barrel quickly creates loose, modern curls and waves and makes it easier to style long hair, or style the back sections on shorter styles.
    Long Barrel Curling Iron
  • Best Seller
    The SMART-X™ High Efficiency Dryer dries hair 75% faster*, using more air pressure and less heat for an overall healthier dry.
  • The 1800W EcoDrive brushless motor is 50% more powerful than a standard motor, so it can dry hair in less than 10 minutes—all while using 75% less energy. 
  • Best Seller
    The 1.25” extended length barrel (2” longer than a typical curling iron) quickly creates loose waves and soft curls that last around the clock .
  • Bio Ionic's PowerLight™ Pro Dryer is both powerful and light! Nanoionic™ Minerals infused into the barrel of the dryer emit natural negative ions that break down water molecules. 
  • Best Seller
    The Moisturizing Heat™ technology ensures strands stay smooth, hydrated, and frizz-free. The silicone speed strips deliver one-pass styling from root to tip by gently gripping the hair, rather than clamping...
    OnePass® Styling Iron
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