Enhance the performance of your styling tools, allowing you to effortlessly create beautiful hairstyles.
Best for
All hair types and textures
Where it fits in your routine
Use while drying your hair to enhance frizz prevention.
Why you'll love it
With Graphene Thermal styling brushes, the result is smoother, healthier hair.
Shop the Routine
Trusted by stylists, celebrated by all our Bio Tools, are designed to elevate your craft (hair), delivering unmatched performance for effortless, healthy-looking, and show-stopping results every time.
A lightweight, high-heat hair dryer with a high-performance motor, designed to transform textures into smooth blowouts—fast. DETAILS: This hairdryer holds a lot of power in less than 1 pound. The 1800W EcoDrive brushless motor is 50% more powerful than a standard motor, so it can dry hair in less than...
A durable, no-frills hair dryer delivering fast, consistent performance for healthy-looking results on all hair types. DETAILS: The GoldPro Dryer is a reliable, everyday essential designed for durability and optimal performance. Engineered to deliver consistent, fast-drying results for all hair types, it combines professional-grade functionality with simplicity. Perfect for anyone...
A lightweight and easy-to-handle performance dryer that doesn’t compromise power. DETAILS: The tried and true, PowerLight™ Pro-Dryer is the lightweight and well-balanced model for all hair types and lengths. Universally friendly, it’s an essential for beginners, at-home stylists, and everyone in between. With far-reaching versatility, it works well on straight...
An extremely lightweight, high-efficiency dryer that dries hair 75% faster* with more air pressure and less heat—for healthier, more manageable results. DETAILS: The SMART-X™ High Efficiency Dryer dries hair 75% faster*, using more air pressure and less heat for an overall healthier dry. Advanced smart features including 3 speed and...
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2" longer than average award-winning long-barrel curling irons pair extended length barrels that provide added styling reach. SIZE GUIDE: .75" = Create gorgeous spirals and tight curls with lasting bounce, adding spring and volume to straight or wavy hair 1" = Perfect for uniform curls, this versatile barrel delivers classic...
A highly versatile, quick-styling iron, uniquely designed with sonic vibrating plates for pristine-meets-polished styles in less time. DETAILS: This revolutionary styling iron is equipped with sonic vibrating plates that style hair in less than 10 minutes. Bio Ionic Moisturizing Heat™ Technology conditions hair as you style, sealing in moisture and...
An extremely lightweight, high-efficiency dryer that dries hair 75% faster* with more air pressure and less heat—for healthier, more manageable results. DETAILS: The SMART-X™ High Efficiency Dryer dries hair 75% faster*, using more air pressure and less heat for an overall healthier dry. Advanced smart features including 3 speed and...
The high-performance OnePass® Styling Iron featuring advanced ceramic plates with silicon speed strips for quick, one pass, smooth, straight styles—sans pulling, snagging, breakage. DETAILS: Designed to provide smooth results in one simple pass and enhanced with silicone strips for faster straightening and minimum snagging, the OnePass® Styling Iron is a...
For a limited time, receive a free brush with purchase of a Jade Dream Long Barrel. Free gift will be automatically added to your order
New Color Way. Same cutting-edge performance for flawless, long-lasting radiant curls. The limited-edtion Jade Dream Limited Edition Long Barrels in 1″ and 1.25″, now...
A lightweight, high-heat hair dryer with a high-performance motor, designed to transform textures into smooth blowouts—fast. DETAILS: This hairdryer holds a lot of power in less than 1 pound. The 1800W EcoDrive brushless motor is 50% more powerful than a standard motor, so it can dry hair in less than...
A lightweight and easy-to-handle performance dryer that doesn’t compromise power. DETAILS: The tried and true, PowerLight™ Pro-Dryer is the lightweight and well-balanced model for all hair types and lengths. Universally friendly, it’s an essential for beginners, at-home stylists, and everyone in between. With far-reaching versatility, it works well on straight...
A high-performance curling iron that performs at even the lowest temperature. Graphene (best conductor of heat) with Bio Ionic technology delivers gentle moisturizing heat for smooth conditioned curls, with lasting results at even the lowest temperature for all hair types. DETAILS: Achieve professional-quality results with Bio Ionic’s Graphene long barrel...
The vented barrel allows you to style faster, while the Graphene MX® prevents against frizz. Hair is left smoother and healthier. DETAILS: When used in combination with a dryer, this brush delivers moisturizing heat boosted by Graphene, the ultimate heat conductor, infused into the barrel. The vented barrel allows you...
The shaping capabilities of a round brush with the smoothing powers of a paddle, this brush gives it all. Offered in 4 different sizes. DETAILS: Uniquely crimped bristles provide added tension, allowing you to get right down to the root and style all the way to the tip of the...
