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Discover our award winning tools. Our revolutionary styling tools have  transformed heat styling, enabling you to craft beautiful, long-lasting styles without compromising your hair's health.

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  • Best Seller
    The extended length barrel quickly creates loose, modern curls and waves and makes it easier to style long hair, or style the back sections on shorter styles.
    Long Barrel Curling Iron
  • Best Seller
    The SMART-X™ High Efficiency Dryer dries hair 75% faster*, using more air pressure and less heat for an overall healthier dry.
  • Best Seller
    This revolutionary styling iron is equipped with sonic vibrating plates infused with Volcanic MX that style hair in less than 10 minutes.
  • Best Seller
    The Moisturizing Heat™ technology ensures strands stay smooth, hydrated, and frizz-free. The silicone speed strips deliver one-pass styling from root to tip by gently gripping the hair, rather than clamping...
    OnePass® Styling Iron
  • Excluded From Promotions
    For a limited time, receive a free brush with purchase of a Jade Dream Long Barrel. Free gift will be automatically added to your order and included in your shipment....
    Long Barrel Curling Iron Jade Dream
  • Best Seller
    The 1800W EcoDrive brushless motor is 50% more powerful than a standard motor, so it can dry hair in less than 10 minutes—all while using 75% less energy. 
  • Best Seller
    Bio Ionic's PowerLight™ Pro Dryer is both powerful and light! Nanoionic™ Minerals infused into the barrel of the dryer emit natural negative ions that break down water molecules. 
  • Best Seller
    The shaping capabilities of a round brush with the smoothing powers of a paddle, this brush gives it all. 
    BlueWave™ NanoIonic™ Conditioning Brush
  • Best Seller
    The vented barrel allows you to style faster, while the GrapheneMX prevents against frizz. Hair is left smoother and healthier.
    Graphene MX® Thermal Styling Brush
  • Best Seller
    This cutting-edge iron is our most user-friendly tool thanks to its patented rotating clamp technology allowing you to effortlessly create cascading waves or classic curls.
    Stylewinder Rotating Styling Iron
  • Best Seller
    Bio Ionic is the professional’s choice for styling tools. The new and improved Gold Pro range employs Moisturizing Heat technology, allowing your hair to remain conditioned as you style.
    GoldPro Styling Iron
  • Best Seller
    Customizable airflow with extended fingers, for more targeted reach to scalp.
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