2024

Holiday Gift Guide

Discover the perfect gifts to elevate your holiday hair game – Give the gift of beautiful, healthy hair this season.​
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Best Sellers

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  • SMART-X™ High Efficiency Dryer + Diffuser
    $329.00
    $329.00
    The SMART-X™ High Efficiency Dryer dries hair 75% faster*, using more air pressure and less heat for an overall healthier dry.
  • Long Barrel Curling Iron
    $149.00
    $149.00
    The extended length barrel quickly creates loose, modern curls and waves and makes it easier to style long hair, or style the back sections on shorter styles.
    Long Barrel Curling Iron
  • 10X® Styling Iron
    $239.00
    $239.00
    This revolutionary styling iron is equipped with sonic vibrating plates infused with Volcanic MX that style hair in less than 10 minutes.
  • OnePass® Styling Iron
    $199.00
    $199.00
    The Moisturizing Heat™ technology ensures strands stay smooth, hydrated, and frizz-free. The silicone speed strips deliver one-pass styling from root to tip by gently gripping the hair, rather than clamping...
    OnePass® Styling Iron
  • SMART-X™ High Efficiency Dryer + Diffuser
    $329.00
    $329.00
    The SMART-X™ High Efficiency Dryer dries hair 75% faster*, using more air pressure and less heat for an overall healthier dry.
  • Long Barrel Curling Iron
    $149.00
    $149.00
    The extended length barrel quickly creates loose, modern curls and waves and makes it easier to style long hair, or style the back sections on shorter styles.
    Long Barrel Curling Iron
  • 10X® Styling Iron
    $239.00
    $239.00
    This revolutionary styling iron is equipped with sonic vibrating plates infused with Volcanic MX that style hair in less than 10 minutes.
  • OnePass® Styling Iron
    $199.00
    $199.00
    The Moisturizing Heat™ technology ensures strands stay smooth, hydrated, and frizz-free. The silicone speed strips deliver one-pass styling from root to tip by gently gripping the hair, rather than clamping...
    OnePass® Styling Iron
Bio Ionic Moisturizing Heat® Technology

The Healthiest Way to Style Your Hair

Our nourishing Bio Ionic Moisturizing Heat® Technology has revolutionized heat styling by conditioning as you style, for visibly smoother, shinier hair.

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“In testing against the brand’s undisclosed leading competitor, the blow-dryer dried hair 75% faster, and as busy mom, every minute is precious. "

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“Yet another genius design for accomplishing multiple
heat-induced styles, the Bio Ionic 3-in-ONE Styling Iron lets you curl or straighten your hair without a fuss.”

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“Those with long hair should eagerly consider this iron which features a barrel two inches longer than traditional models. What’s more,
the design can facilitate styling the back of your head too.”

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Watch and Shop

Check out these videos to see our tools in action.

Explore our Technology

Explore our Technology

Nanolonic®

Deep Conditioning for Soft, Smooth Styles

Volcanic

High Performance = High Polish

Graphene MX®

The Healthiest Way to Style Your Hair

GoldPro

Pro Performance and Healthier Styles

BioIonic

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