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10X™ Styling Iron
4.4
. Original price: . Final price: $262
An enhanced smoothing experience starts here—with the 10X™ Styler. Designed to style from root to tip, its curved shape and sonic vibrating plates deliver sleek, glass-like styles or soft, polished waves with up to 50% less frizz and 50% more shine.*
DETAILS:
It’s time to elevate your styling routine—in less time—with the 10X™ Styler. Its unique curved design and sonic...
10X™ Styling Iron
Best Seller
New & Improved
  • Get sleek in less time
  • Unique curved design to effortlessly glide through hair
GoldPro Curling Wand
4.6
. Original price: . Final price: $108
Experience pro-quality performance with a curling wand designed for consistent, reliable styling—no frills, just results.
DETAILS:
Achieve consistent, professional results with a curling wand built for reliability and ease of use. Designed with optimal heat settings, it delivers uniform styling across all hair types, creating defined curls and enhanced shine. This straightforward tool is your go-to for accessible, pro-grade performance...
GoldPro Curling Wand
Best Seller
  • Designed for consistent, reliable styling
  • Clipless barrel for effortless curls
PowerDiva Pro Speed Dryer
4.3
. Original price: . Final price: $175
The small but mighty compact dryer with 14 heat and speed variations for a customized style every time.
DETAILS:
The PowerDiva Pro Speed Dryer is the supremely compact performance dryer that lets you completely personalize your style with 14 heat and speed variations for quick, frizz-free styles. With our Ion Generating Mineral Complex, this small but mighty hair dryer keeps...
PowerDiva Pro Speed Dryer
Best Seller
  • Small but powerful, and ready for everyday use
  • 14 heat and speed variations for personalized, frizz-free styles
Universal Comb Attachment
3.2
. Original price: . Final price: $25
Designed in partnership with our Bio Ionic stylists, this universal attachment affixes to any* hair dryer barrel and easily combs through even the densest of curly hair without a snag, making a smooth blow-out a breeze.
*Barrel diameter must be between 42-52mm
DETAILS:
Getting that salon styled blowout is hard and requires multiple steps, especially for those with curlier hair....
Universal Comb Attachment
  • Easily detangle, straighten and smooth dense, curly hair without pulling or snagging
  • Varied tooth lengths reach deep, maintaining tension for smooth, straight hair.
SMART-X™ Diffuser
5
. Original price: . Final price: $33
Compatible with the SMART-X™ High Efficiency Dryer, the SMART-X™ Diffuser broadens and reduces airflow from the dryer evenly, to gently dry, define, and reduce frizz in naturally textured hair.
DETAILS:
Compatible with the SMART-X™ High Efficiency Dryer, the SMART-X™ Diffuser broadens and reduces airflow from the dryer evenly, to gently dry, define, and reduce frizz in naturally textured hair. Evenly...
SMART-X™ Diffuser
  • Lift, shape, and enhance natural texture with gentle, dispersed airflow
  • Tapered fingers gently separate curls or waves to create defined texture
10X™ UltraLight Speed Dryer
4.7
. Original price: . Final price: $326
Level up your blowout routine with the lightweight, high‑performance 10X™ Dryer. Powered by Bio Ionic’s Ion Generating Mineral Complex, it locks in moisture for smooth, conditioned, salon‑worthy styles in less time.
DETAILS:
Experience next‑level drying and styling with the 10X™ Dryer. Its high‑efficiency brushless motor delivers powerful, consistent airflow in an ergonomic, lightweight design. Six customizable heat and speed settings...
10X™ UltraLight Speed Dryer
Best Seller
New & Improved
  • More power, less time
  • Smooth, Frizz-Free Blowouts
Velvet Rouge Long Barrel Curling Iron
. Original price: . Final price: $163
For a limited time, receive a free Wet Brush® Smooth Styler with your Velvet Rouge purchase.  *Auto-applied. While supplies last. Velvet Rouge products are not eligible for discount offers.
Our award-winning Long Barrel Curling Iron, now in Velvet Rouge in 1”. Whether for yourself or someone else, it’s the gift of effortless, polished curls—and only here for a limited time.
...
Velvet Rouge Long Barrel Curling Iron
Limited Edition
  • 2” longer than average for effortless curling
  • Excluded from discount offers
Planet Goody® Ocean Rescue Vented Paddle Brush
. Original price: . Final price: $9.99
*Goody® products are not eligible for discount offers. The body of the Planet Goody® Ocean Rescue Vented Paddle Brush is made with 75% recycled ocean-bound plastic reclaimed from polluted rivers and streams that would otherwise lead out to sea. Features flexible bristles for Ouchless® detangling, a lightweight silhouette and ergonomic handle for easy grip, and a vented cushion for faster...
Color: Black
  • Flexible bristles for Ouchless® detangling
  • Vented design helps speed drying time
Goody® Shine On Boar Edge Brush
. Original price: . Final price: $4.49
*Goody® products are not eligible for discount offers. This dynamic styler was designed to smooth and brush back edges with ease. The boar bristles help distibute natural hair oils and is ideal for all hair textures and styles, including relaxed, natural, curly, wavy, short or long.
Suggested Use: Use to slick slick back updos and fly-aways.
FEATURES:
• Long tail...
Goody® Shine On Boar Edge Brush
  • Long tail for sectioning
  • Perfect for smoothing and styling edges
Goody® Aluminum Sectioning Clips, 12ct
. Original price: . Final price: $4.99
*Goody® products are not eligible for discount offers. Your best friend when you're getting ready to glam and style your tresses. Use the sectioning clips to part and prepare hair for blow-drying, straightening or curling, and keeping hair out of your face while applying makeup.
FEATURES:
• Secure hold
• Perfect for all hair types
• Section hair in 4-6...
Goody® Aluminum Sectioning Clips, 12ct
  • Secure hold
  • Perfect for all hair types
Velvet Rouge 10X™ Styling Iron
. Original price: . Final price: $262
For a limited time, receive a free Wet Brush® Smooth Styler with your Velvet Rouge purchase.  *Auto-applied. While supplies last. Velvet Rouge products are not eligible for discount offers.
Designed to style from root to tip, this limited-edition Velvet Rouge flat iron delivers sleek, glass-like styles or soft, polished waves—with 24-hour frizz control that lasts all night.**Less than 15% increase...
Velvet Rouge 10X™ Styling Iron
Limited Edition
  • Precision That Lasts
  • Excluded from discount offers
Goody® Bobby Pins with Magnetic Case, 75ct
. Original price: . Final price: $3.99
*Goody® products are not eligible for discount offers. Mix and match this set to tame tresses, create extravagent 'dos, or stack them fashionable look.
FEATURES:
• Secure updos, flyaways, and layers
• SlideProof grip
• Comfort tip for pain-free wear
• 75ct
Goody® Bobby Pins with Magnetic Case, 75ct
  • SlideProof® grip
  • Comfort tip for pain-free wear
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Hair confidence found here. Where performance meets healthy-looking hair you can see—feel.

At Bio Ionic:

  • Pro Expertise
  • Hair Health & Integrity
  • Confidence

Tools in Action

What Sets Us Apart

At Bio Ionic, we believe that exceptional styling can co-exist with healthy-looking hair. This belief is at the heart of our Bio Ionic Moisturizing Heat® Philosophy and is designed to help balance flawless styles with healthy-looking, long-term hair results.

At the core of every Bio Ionic tool is our Ion Generating Mineral Complex, a blend of natural minerals infused directly into our tools. This advanced technology emits a consistent flow of negative ions that when paired with heat, helps condition and smooth hair as you style.

Proprietary blend of natural minerals infused directly into our tools to help condition and smooth hair as you style.

We combine professional craftsmanship with innovative tools to educate stylists in mastering their craft and guide consumers to achieve salon-quality results at home.

Designed to help balance flawless styles with healthy-looking, long-term hair results.