Exclusive Perks. All In One Place.
Special Offers
Experience the benefits of professional-grade styling—exclusive promotions, flexible payments, and curated discounts designed to elevate every routine.
Fast Style. Smooth Finish. Escape Ready.
Meet the Teal Tides Collection
Your favorite Bio Ionic tools, reimagined in a vacation-inspired teal hue. Available only for a limited time.
Valentine's Day Gift Guide
Roses wilt. Great hair doesn't.
This year, give a gift that actually lasts. Our icons are ready to wrap—from soft romantic curls to sleek, polished shine.
Verified Savings with SheerID
Verified Discounts, Salon-worthy Results
Verified students, teachers, medical professionals, first responders, military personnel, and young adults (18–28) receive 30% off on our professional-grade tools—our way of saying thank you for all that you do.
Give 30%, Get 30%
Share the Power of Pro Styling
Introduce your friends to salon-grade tools designed for performance and results. When they make their first purchase, they’ll receive 30% off—and so will you. Everyone wins.
Style Now, Pay Later with Klarna
Split your purchases into 4 interest-free payments
Get the professional-grade tools you want—now with the freedom to pay over time. Choose Klarna at checkout to split your purchase into 4 interest-free payments.